Wendi Hinrichs

Alexander’s Aesthetics was founded in 1980 by our ancestor Alexander Desy, who had a striking passion for skincare. Alex was frustrated at the amount of time it took to shop for aesthetic products and education. He felt it got in the way of the most passionate parts of skin care.

To resolve this issue, Alex opened Alexander’s Aesthetics, a one-stop shop providing reliable products and educational services to aestheticians.

No longer did aestheticians need to spend numerous hours shopping for their supplies and coursework! They now had one place to purchase wholesale supplies and course material necessary for their careers, and more time doing what they loved.

When Alex passed on, his mother Margaret Desy took over Alexander’s Aesthetics. Having successfully succeeded Alex, she left the helm to her cousins, Pat and Cee.

In 2016, their daughter Wendi, opened Alexander’s Aesthetics II in Colorado.

We pride ourselves on being 100% family-owned and -operated.